Did you know it was stand-up comedy month on M-Net Movies Comedy channel 104? Well you do now. I love me some stand-up comedy and the good folks at M-Net are taking a different approach this year to promote their comedy festival for the month of September. They have roped in four up-and-coming local comedians to promote comedy month and each of them made a short YouTube video where the one with the longest view time will get R10 000 in cash. I’m rooting for my mates brother, but here are all four comedians so have a watch.
M-Net are using YouTube analytics to determine who is the funniest based on time, so the playing field is fair, as multiple views from the same device won’t count. This is a first for brands using online advertising and is a great sign of brands adapting content to the particular platform.
Ok so we are already several days into September but the shows are on Thursday, Friday and Saturday nights from 9pm in September so if you need something to cheer you up this evening then remember to tune into M-Net Movies Comedy on channel 104.
Here’s the line-upfor the next few days
11-Sep-2014 21:00 MIKE TYSON: UNDISPUTED TRUTH
12-Sep-2014 21:00 ONE-NIGHT STAND 44: EDDIE GRIFFIN
12-Sep-2014 21:30 SARAH SILVERMAN: WE ARE MIRACLES
13-Sep-2014 21:15 ONE-NIGHT STAND 45: COMMAND PERFORMANCE: ELLEN DEGENERES
13-Sep-2014 21:45 BOB SAGET: THAT AIN’T RIGHT
Ha! My previous post about Mike Tyson losing it during a live news interview was because he was promoting his show ‘Undisputed Truth’. Can’t wait for that.