Ok..its Monday and what better way to start your week than by doing some good and getting in karma’s good books.. right?
This was sent to me by a Sports Illustrated model so by default its awesome…Its really quite a stunning concept and it just goes to show what a huge difference you can make just by putting in some effort. Try this on for size:
“The Kidz2Kidz Santa Shoebox Project is an inspiring community initiative, which collects uniquely personalized Christmas gifts for socially disadvantaged youth. Equally, the project is about parents teaching their own children the joy of giving, to be shared with a child from a distinctly vulnerable social background, who may never before have received a Christmas gift. The project is unique in that the donor knows the name, age, gender and residence of the child the gift is intended for.”
You with me so far? Im loving it…its got Santa and shoeboxes and smiling happy kids…did i mention Santa? How can you not love it. Find a shoebox, decorate it and fill it with good stuff that kids like…then get everyone in your office to the same. I promise..this will make you feel like a champ. Just think back to when you were a kid and how awesome it was on Christmas morning. Good times.
Go to the website santashoebox.co.za to select a child who you wanna prepare a box for. You can also check out their wordpress blog HERE which has been set up by Cape Towns boutique agency Fivestar PR. Have a look at that kid on the right…that could be your box he’s opening.